Even if this effect only works on an unconscious level it will mean that when they try to think of a business to use for their products or services, your company might come to mind first as they had encountered the brand regularly. The more your branding is out and about on window decals etc, the more it will be encountered and the stronger your brand will be in the minds of the general public.

Giving things like matte laminated business cards away is one of the best ways to strengthen your brand and to get it inside people's homes. At the same time you will also win the good will of your customers and clients as they feel pleased to have been given an item for nothing. The fact that the matte laminated business cards are then inside their property for them to look at whenever they wish will mean that they are constantly reminded of your company, and that when they next see your brand on TV or on passing vehicle decals, they can then call the number on the card to get in touch. Sneaking adverts into someone's home is very difficult, but with matte laminated business cards or brochure printing it's possible to at least sneak branding in which is actually in some ways more powerful.