Hopefully this will just serve as some inspiration for the kinds of print materials your organisation can benefit from.

Business cards: Of course business cards are highly useful as promotional items as they remain with the target. This means that they have much longer lasting and farther reaching impact than a television advert (and plastic cards printing or matte laminated business cards are significantly cheaper) – though of course the trade off is that you don't reach as wide an audience. Show a room full of people an advert and most of them will forget it, however give a room full of people matte laminated business cards – say at a party – and they will see these several more times when they file them away, throw them in the bin or discard them on the side. At the same time well designed matte laminated business cards will include all the information on them that that person needs to make a purchase or sign up to your service.